Red Bull Bragantino | KV 2021
Development of the 2021 Digital Visual Identity for the Red Bull Bragantino football team. The creation is inspired by an urban, disruptive and intense mood, mixing information with the chaos of grunge textures, cutting and collage effects, vibrant colors and various visual interferences. Like the team, communication expresses determination, power and impetus, leaving the comfort zone behind and always seeking higher flights. The project includes several materials, including: launching pieces for new t-shirts, stickers for official Red Bull Bragantino stores, billboards in different countries, stickers for cabins and locker rooms, squads and real-time matches, posts related to all championships that the team participated (South American, Campeonato Brasileiro, Copa do Brasil and Campeonato Paulista) for both the men's, women's and under-23 teams, ticket sales materials, commemorative pieces and much more!